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An optimized Google Places listing allows you to show up on the first page of Google quicker than traditional SEO methods do. More customers finding your local business in a few weeks is much better than a few months or years.
Here are some interesting statistics about search engines that you may not know:
* 43% of all searches on Google are related to searches for local services or businesses – (comScore Networks).
* 97% of consumers use the Internet to find and research products or services in their local area - (The Kelsey Group).
* 82% of people performing an online local search follow-up via an online inquiry, phone call or visit to an offline local business. This means these searchers decide which local business to spend their money at by the businesses they find on the Internet - (Local Marketing Source).
With an optimized Google Places listing, your local business is easier for customers to find. If you’re not involved with Google Places, you’re missing the boat on a very wide, very social demographic.
Internet Marketing is not just about having a web site. It's about
being found by local customers ready to do business with you.
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"Small Business Guide to Google Places"
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